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Very good, isn’t it? This isn’t the only execution, but more about this later. TV is an incredibly powerful medium. We started running TV ads in October 2008 and since then have – not only through TV but through all our activities – increased our brand awareness from 31% to 73%. Our searchable CVs have...
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After almost ten years in the recruiting industry as a contract recruiter, retained executive recruiter and corporate recruiter, I joined a recruiting software company as their Marketing Director in the United States.  They had recently launched their US operations after nine years of success and market domination in the UK.  I was thrilled to join...
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