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Month

July 2010
Last week I shared our data & my views about the job seeker’s perspective on job boards, on job hunting and on recruitment. Now let’s explore the recruiter’s perspective and look at some of the job board innovations over the last couple of years to address their needs and desires. Simplicity in a complex world...
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That’s the title of a guest post I wrote for Michael VanDervort’s blog “The Human Race Horse”. It’s based on Jobsite’s research finding that between August 08 and May 10 the usage of social media as a recruitment channel for business has halved from 18% to 9%. Instead of investing in their own social media...
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After reading Steve Boese‘s post “They don’t want a relationship, they just want an ‘Apply Now’ button” I’d second his conclusions as they match our findings at Jobsite.co.uk. The first step in our journey to becoming the UK’s best known online recruitment brand was an extensive piece of quantitative and qualitative research, that spanned over...
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In medieval times generals burned the bridges behind their troops, so that they couldn’t retreat. The only way was forwards, make the best of it and ultimately succeed. This is extreme, but there’s a learning to be had. I see a lot of unhappy people that haven’t closed the door behind them and therefore can’t...
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Attracting sponsorship becomes more and more difficult for English Premier League football clubs. At least for the financial value they demand. It’s the broadcast marketing dilemma – in the digital, engagement marketing world, talking about media values and boasting about the amount of TV coverage comes across as outdated. EPL clubs need to talk about...
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